Building an e-commerce platform like Lenskart requires blending intuitive UX, real-time catalog management, virtual try-on experiences, and a robust backend that scales. This guide covers essential features, recommended tech stacks, development steps, and monetization ideas so you can plan and launch confidently.

Must-Have Features

• Product Catalog & Filters: fast search, category filters, brand and price filters.
• AR/Virtual Try-On: camera-based try-on for frames using Web AR/ML.
• Prescription Handling: secure upload & verification of prescriptions.
• Product Customization: lens options, coatings, engraving.
• Seamless Checkout: saved addresses, multiple payment methods, EMI support.
• Order Tracking & Returns: status updates, easy returns, warranty management.
• Recommendation Engine: personalized suggestions and cross-sells.

Recommended Tech Stack

Step-by-Step Build Plan

1. Discovery & Requirements: user flows, persona, must-have features (try-on, RX upload).
2. Design & Prototyping: Figma prototypes, usability testing, mobile-first UI.
3. Core Development: catalog, cart, checkout, user accounts, admin panel.
4. AR/ML Integration: implement virtual try-on, face detection calibrations.
5. Testing & QA: performance, security audits, accessibility testing.
6. Launch & Monitor: phased release, analytics tracking, A/B testing for conversions.

Monetization & Growth

Lenskart monetizes via product sales, premium lens upgrades, subscription (try-home), in-app ads for partner brands, and offline channel tie-ups. Focus on retention (subscriptions), repeat purchases, and referral incentives.

Security & Compliance

Handle prescriptions and user data with encryption (at rest & transit), implement strong access control, and follow local health data regulations.